Site of the Day
About this project
Day 6 - Night lights Day 8 - Whoops

Day 7 - Bike lock


Breaking my bike lock was a pain but it sparked my interest in bicycle theft.

In the U.K. over 500,000 bikes are stolen each year according to Halfords. How can design create solutions which tackle this problem?

I'm on an adventure - to explore the limits of design's ability to solve social problems, big and small. To do this I attempted to solve 50 problems in 50 days using design. I also spent time with 12 of Europe's top design firms.